Each generation reinvents the world inherited from the previous generation. A new generation is inheriting a wounded planet and a dysfunctional economy. Youthful energy seeks to heal our world and revitalize our economy using new strategies and adapting existing tools. Today, we focus on new generations in sustainability. First, we hear from Tim Cohen-Mitchell of the Young Entrepreneurs Society in Orange, Massachusetts, from a presentation he made at the recent Pioneer Valley Sustainable Investing Summit that Corporate Watchdog Radio helped organize. Then, CWR co-host Francesca Rheannon speaks with Jeremy Daw about the BioTour, an initiative brainstormed by an enterprising group of 20-somethings at Burning Man, an annual art event and temporary community based on radical self expression and self-reliance in the Black Rock Desert of Nevada. The BioTour is about to embark on a journey across the US in a biofuel bus to raise awareness on sustainability.
CWR ViewPoint: read (thanks to our partner CSRwire for posting the text of CWR commentaries)
Robin Giampa tells about Timberland’s trendsetting use of social networking sites like Facebook and YouTube to advance its corporate sustainability initiatives.
Francesca and Bill ain’t exactly spring chickens, but we’ve got a lot of youthful energy, so we’re joining this trend in linking social networking with corporate sustainability by launching CWR pages on Facebook and MySpace this week. Thanks to our new intern, Tom Hartmann-Boyce, an international affairs student at Skidmore, for getting those pages up and running. Check out our website for links to these pages, and join us there as “friends.”