Sea Change Radio Co-Hosts Bill Baue and Francesca Rheannon speak with green business guru John Elkington about the new Phoenix Economy report. And Sea Change members join in the conversation with Elkington in the second half of the show for the first Sea Change Radio RoundTable. In this feature, we host a sustainability expert fielding questions from Sea Change members — this time featuring Calvert Social Funds Founding Boardmember and Ben & Jerry’s Boardmember Terry Mollner, Ener-G-Save Executive Director Karen Ribeiro, and Common Good Finance President William Spademan.
Corporate Watchdog Radio co-hosts Bill Baue and Francesca Rheannon speak with John Elkington, author of The Power of Unreasonable People: How Social Entrepreneurs Create Markets that Change the World. Elkington explains how social entrepreneurs use business strategies, such as scaling and replicability, to help solve social and environmental problems. He also discusses how this book finishes his trilogy, starting with Cannibals with Forks from 1997 that coined the term “triple bottom line” for measuring social, environmental, and economic progress and The Chrysalis Economy that predicts a 30-year period of creative destruction for business. Elkington founded the UK consultancy SustainAbility in 1987, which helped define the term “sustainability,” and recently received a grant to support its work on social entrepreneurship from the Skoll Foundation and also received a Fast Company Social Entrepreneur Award.